We started Mode in 2016 to help people function better naturally with a smarter and healthier alternative to coffee and energy drinks.

When our friend and co-founder Tim Bergling, known to the world as the music producer Avicii, tragically passed away only two years later, our purpose grew clearer than ever: Not only do we want to help people function better naturally, we want to help them feel better too.


With our “Find your mode” philosophy, we seek to inspire people to live life in balance, with less stress and more time for your passions and the things you love.

Today, we work closely with Tim’s family and donate 10% of our profit to the TIM BERGLING FOUNDATION - each year to raise mental health awareness among young people.

Making coffee smarter is great. But contributing to a better functioning world is even greater.